Twenty-seventh "China Refrigeration Expo" is about to debut in Beijing
Co-sponsored by the China Council for the Promotion of International Trade Beijing Branch of China Association of Refrigeration, China Refrigeration and Air Conditioning Industry Association, the Beijing International Exhibition Center hosted "the twenty-seventh International Refrigeration, Air Conditioning, Heating and Ventilation, Frozen Food Processing Exhibition" ( hereinafter referred to as "China refrigeration Expo"), will be held in Beijing China international exhibition Center (new Hall) April 7, 2016 to 9th.
Founded in 1987, China Refrigeration Expo, organizers after 30 years of unremitting efforts, with the active participation of the relevant government departments and the strong support of my colleagues in the industry, with the rapid development of China's refrigeration and air conditioning industry, the industry has become a global scale one of the largest professional exhibition, the exhibition also has a UFI (UFI) and the US Department of Commerce (USFCS) two international certification authority. China Refrigeration Expo currently shown a strong brand cluster effect, the formation of the exhibition, display-based, high-end forum, meeting as a carrier to "Internet +" concept diversified promotional display platform, industry, academia, research, with, the media closely together as one.
2016 China Refrigeration Expo exhibitors unit 1050, the total exhibition area of 106,800 square meters, the net exhibition area of over 42,000 square meters, since the venue restrictions, there are more than 200 exhibitors failed to arrange the registration booth. The exhibition will have business and professional organizations from more than 30 countries and regions participated, brought together the vast majority of the world's refrigeration and air conditioning HVAC industry's well-known brands, including the United States, Europe, Korea, India's national pavilions; expected there will be nearly 60,000 professional visitors and users from more than 100 countries and regions came to visit and negotiations.
The exhibition's theme is "Celebrating the start of integrity and pragmatic vision were fairly well-off." Professional organizers and exhibitors from home and abroad will be held during the exhibition rich topic forums, seminars and technical exchanges, a comprehensive analysis of relevant national policies, focus on industry hot topics, industry technology innovation and future development direction. The exhibition will continue to carry out "China Refrigeration Expo innovative products," declared activities, organization of high-end professional visitors have visited to carry out the depth of interaction and many other Events. The organizing committee will continue to promote the development of the concept of green exhibition, and fulfill the social responsibility of the organizers. Meanwhile, on the occasion of Refrigeration Expo Organizing Committee and the United Nations Environment Programme (UNEP) organized the exhibition, the Ministry of Environmental Protection and other domestic and foreign institutions jointly organized roadshows and ozone climate technology industry roundtable to discuss alternative technologies and routes the refrigerant industry, provide important information for the future development of the industry reference.
6 major features, inheritance and development:
1. around hot industry at home and abroad, holding a variety of seminars and exchange meetings
During the exhibition, the organizers organized theme forums, seminars, domestic and foreign exhibitors and trade organizations to host more technical exchanges, international conferences, meetings and other standards. Around the theme of the show, combined with national policies and global market environment, industry-related hot issues and interpretation of research focusing direction of industrial development, the latest developments in communication technology innovation.
2. Organizational Visitor effective, high-end audience group participants to carry out the depth of interaction
Refrigeration Expo organizers actively to increase efforts to organize high-end audience, organize overseas buyers group, the National Institute of Architectural Design HVAC HVAC field workers to observe the group total, refrigerated Chief Engineer Chief Engineer to observe the group and real estate tour group, and Exhibitors and interact.
3. The comprehensive media coverage, establish a "China Refrigeration Expo" brand image
Invite exhibitors to participate in the special report, show exhibitors style; the exhibition site provided information centers at home and abroad to join hands in more than 60 professional media tracking reports, online live coverage of the grand exhibition; organizations at different levels of interviews, feature film production of the show. Published a total of six "China Refrigeration Expo Express" before and after the show, where one is in English, a total circulation of 10 million copies, directly facing the exhibitors, users, viewers and professionals, the first time reports show the latest developments, to promote its exhibitors products and corporate culture, for the exhibitors to provide premium services.
4. openness and cooperation, bringing together the global resources industry advantage
China Refrigeration Expo has always adhere to the "open cooperation" concept to the international, diversified integrated platform to attract the active participation of industry organizations at home and abroad, exhibitors, media and other advantages of resources cooperation.
This world-renowned brand names Refrigeration Exhibition. United States, South Korea, India and European countries in mid debut exhibition pavilions; representatives of more than 30 global refrigeration and air conditioning HVAC industry professional organizations each year to visit the exhibition; MEP FECO and the United Nations Environment Programme (UNEP) jointly largest annual ozone and climate technology roadshow sponsored roundtable become regulars China refrigeration Expo, in addition to the meeting and the establishment of more than 500 square meters of area roadshow, showcasing global refrigeration and air conditioning industry, the latest technological advances in terms of alternative refrigerants and achievements ; American Society of heating, refrigerating and air-Conditioning engineers (ASHRAE), the European air handling and refrigeration equipment manufacturers Association (EUROVENT) and the European cooperation Association of energy and environment (EPEE), respectively, will continue with the organizers of the seminar jointly organized by the rich. China Refrigeration Expo has become the world's new and old friends gathered to place each year.
5. Continue to carry out "China Refrigeration Expo innovative products" Recommended Events
As exhibitors showcase products of technological innovation, "China Refrigeration Expo innovative products" recommended activities have become one of the show's special events. The event seeks to discover all areas of the most innovative and advanced product representation, reflecting the industry's latest technological achievements and future directions, to enhance user awareness of refrigeration and air conditioning products.
6. The use of new media to expand the influence of the exhibition
China Refrigeration Expo use outdoor advertising, "China Refrigeration Expo Express", will run information centers, more than 60 domestic and foreign professional media tracking reports and other propaganda, to carry out comprehensive publicity and promotion of the advantages of using the network, open Internet, "China Refrigeration Expo 365 days "propaganda show activities to achieve visitors, exhibitors and exhibition" seamless. " And on this basis, the establishment of China Refrigeration Expo micro-channel public platform, Sina Weibo, Refrigeration e-newsletters and other systems, through regular exhibitors E-mail, micro-channel, microblogging, site, Refrigeration electronic newsletter system release preparations for the exhibition , extension activities, exhibitors show innovative products such as refrigeration dynamic information. In addition, in 2016 Refrigeration Expo organizers launched advance "micro Invitation" Pre-registration mode, trade visitors only with a cell phone scan code to complete the registration, site visit will be faster and easier.
3 large bright spot to look forward to:
1. Topic pulse of the times, highlighting the confidence and responsibility
2016 is China's "Thirteen Five" the first year, to strengthen the supply side reform and promotion of industrial transformation and upgrading of the industry under the background, China's refrigeration and HVAC industry has also ushered in a new round of opportunities and challenges. The exhibition on the basis of efforts to improve the quality of the exhibition and the various services, give full play to the role of the show's communication platform to strengthen cooperation between the global industry colleagues.
The exhibition will continue in the concept of conservation exhibition, opening ceremony simplified procedures to encourage exhibitors choose green, environmentally friendly and recyclable display materials, greatly enhance the level recommended by the exhibition information service audience get swept code information by phone, reach achieve publicity, and demonstration purposes, saving resources, reduce costs, highlighting refrigeration exhibition organizers commitment to reform and social responsibility.
2. cooperation and exchange between Chinese and foreign industry organizations more extensive and in-depth
By 2016, China Refrigeration Expo and the German Refrigeration (Chillventa) as HVAC & R field two of the most important international professional exhibition, agreed to establish a strategic partnership, to carry out more in-depth and extensive cooperation in marketing, organizing visits, technical exchanges and other fields to promote China and professional docking the European market. This marks the strong cooperation in Central Europe two exhibitions, with the significance of international cooperation exhibition milestone.
In addition, many international organizations such as the American Society of Heating, Refrigerating and Air-Conditioning Engineers (ASHRAE), the European Air Handling and Refrigeration Equipment Manufacturers Association (EUROVENT) and the European Cooperation Association of Energy and Environment (EPEE), respectively, and the like will continue to sponsor jointly organized seminar meeting to strengthen dialogue with China to make more in-depth exchanges and cooperation between Chinese and foreign industry organizations.
3. strengthen exchanges and communication with exhibitors, improve service quality, enhance the cohesion
Refrigeration Expo 2016 organizers strengthened exhibitors working visit to learn more about the industry situation, understand business needs, and to solicit comments and suggestions for the refrigeration business development work in various fields. Through field visits, refrigeration exhibition organizers not only deepen relationships with exhibitors, but also better able to enhance the future work. In 2015, under the influence of internal and external environment, China's refrigeration and air conditioning HVAC market in the first contraction in more than 30 years, although the industry environment is not good, but the 2016 exhibitors and exhibition area held on 2015 levels. This proud refrigeration exhibition organizers visited corporate initiatives, it will become the norm in future visits and institutionalized.
China Refrigeration Expo from small to big, from big to strong development, painstaking efforts of refrigeration and air conditioning industry, bearing the shared vision of all my colleagues in the industry. China Refrigeration Expo has developed into one of the three professional exhibition global refrigeration and air conditioning HVAC industry, the future of China Refrigeration Expo will continue to be committed to promoting the core values of refrigeration and air conditioning HVAC industry, to create an international and diversified business platform for exhibitors and the audience to provide a full range of services for the upgrading and development of China refrigeration and HVAC industry to make a positive contribution.
